‘Onward & Upward’
Logo, Title Wall, Flyer, Social Post
Visual identity for the tribute gallery show for Geoffrey Hendricks.
The identity is an uplifting homage to someone who believed art can come from the everyday. Inspired by the title and theme, the “stairs” in the logo go both onwards and upwards. The color, animation, and supplementary materials reinforce this idea.
The identity is an uplifting homage to someone who believed art can come from the everyday. Inspired by the title and theme, the “stairs” in the logo go both onwards and upwards. The color, animation, and supplementary materials reinforce this idea.
Logo

Wall Installation

Animation

Flyer

Social
